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In the early 1920s, "apple" was used in reference to the many racing courses in and around New York City. Apple referred to the prizes being awarded for the races -- as these were important races, the rewards were substantial.
Based on the research of Barry Popik, the use of "Big Apple" to refer to New York City became clearer. Popik found that a writer for the New York Morning Telegraph, John Fitzgerald, referred to New York City's races "Around the Big Apple." It is rumored that Fitzgerald got the term from jockeys and trainers in New Orleans who aspired to race on New York City tracks, referring to the "Big Apple."
In the late 1920s and early 1930s, New York City's jazz musicians began referring to New York City as the "Big Apple." An old saying in show business was "There are many apples on the tree, but only one Big Apple." New York City being the premier place to perform was referred to as the Big Apple.
A 1971 campaign to increase tourism to New York City adopted the Big Apple as an officially recognized reference to New York City. The campaign featured red apples in an effort to lure visitors to New York City. It was hoped that the red apples would serve as a bright and cheery image of New York City, in contrast to the common belief that New York City was dark and dangerous. Since then, New York City has officially been The Big Apple.
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New York City isn't called the big apple, New York it self is.
But it's probably from a dance that originated in NYC called the Big Apple.
At one time a "big apple" was an important person, a big shot, big wheel--whatever you'd call it.
Then, it became a racetrack--with the idea it was a big, important track. Moved on to other things--until there was a publicity blitz promoting NYC as such.
NYC is called the Big Apple because it would take a big apple to make a a big apple pie -- which is what every American supposedly dreams of wanting: "a piece of the pie".
Because one time, some guy grew the biggest apple in the world and showed it off in an expo.
Various accounts have traced the “Big Apple” expression to
Depression-Era sidewalk apple vendors, a Harlem night
club, and a popular 1930s dance known as the “Big Apple.”
One fanciful version even links the name with a notorious
19th-century procuress!
In fact, it was the jazz musicians of the 1930s and ‘40s who put
the phrase into more or less general circulation. If a jazzman
circa 1940 told you he had a gig in the “Big Apple,” you knew
he had an engagement to play in the most coveted venue of all,
Manhattan, where the audience was the biggest, hippest, and
most appreciative in the country.
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